We have launched a social media fundraising initiative that aims to raise funds for the local branch of The Hygiene Bank (covering the areas of Harpenden, St Albans, Luton and Hemel) whilst providing a cost-effective advertising platform for local businesses.
We have created a FaceBook group called “St Albans, Harpenden,Luton and Hemel Business Advertising & Recommendations” which we encourage anyone interested in supporting both the charity and the local economy, to join for free. Everyone can join the Facebook group but any business that wants to promote their goods and services, will need to make an annual £10 donation, via a Just Giving Page, which will go straight to the local branch of The Hygiene Bank.
The Hygiene Bank believe that feeling clean is a right and not a luxury or a privilege. The Hygiene Bank exists to provide people with the basics they need to stay clean because hygiene poverty does exist in our society. Many people locked in poverty or those who find themselves in times of crisis often experience restricted options. This leaves them caught between being able to heat their home, pay their rent, buy food or keep clean.
The charity asks people to donate new and sealed products like shampoo, toothpaste, and deodorant which are collected, sorted and distributed to a network of community partners – a mix of organisations, charities and schools, who support local people in poverty.
Sandra Bradley, Managing Director at Bretherton Law says, “Through our Legal Aid services we support many vulnerable families in the local area and sometimes see the devastating impact of poverty. Hygiene poverty can be shaming, humiliating and can result in social isolation which is why the work of The Hygiene Bank is so important.” Sandra continues, “The FaceBook fundraising initiative will hopefully raise the profile of the charity whilst allowing local businesses to promote their goods and services. The group only launched last month so it’s early days. We need the St Albans FaceBook Community to join the group, the more local members we have, the more appeal it will have for local businesses who make the donations.”
For more information on The Hygiene Bank, including details of drop off points, visit: The Hygiene Bank
Or to join the FaceBook group, visit: Facebook St Albans Advertising and Recommendations
Or to simply donate visit. Bretherton Law’s Just Giving Page